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2010 Beijing-Hangzhou Grand Canal Dragon Boat Invitational Tournament ended
According to Manley Company sponsored Guangdong Hexi Dragon Boat team to participate in the entire race
October 19, 2010, the 2010 Beijing Grand Canal National Dragon Boat Invitational after a fierce competition, the successful conclusion of the curtain. The tournament is jointly organized by the Social Guidance Center of the State Sports General Administration, China Dragon Boat Association, Zhejiang Provincial Sports Bureau, Hangzhou Tourism Committee, Hangzhou Grand Canal (Hangzhou Section) Comprehensive Protection Committee and Gongshu District People's Government. Manli underwear Co., Ltd. sponsored by the Guangdong Hexi Dragon Team throughout the competition.
As this competition was the largest dragon boat tournament in China in 2010, it attracted 17 teams of dragon boats from Hong Kong, Taiwan, Jiangsu, Guangdong, Hubei and Zhejiang Province to participate in the competition. There were more than 500 participants. This is also the second dragon boat race held in Beijing-Hangzhou Grand Canal, but also for the first time joined the 5000-meter rally, the event combines the profound historical and cultural background of the canal with the dragon boat race, a traditional ethnic event, both innovative and historic Meaning, has attracted many people watching, not only expanded the city's influence in Hangzhou, but also caused widespread coverage of hundreds of well-known media across the country, the scale of competition, the influence is the first time in the region.
Seize the opportunity to participate in the event, to expand according to Manley brand awareness and influence in Zhejiang Province, after all, "four thousand two hundred thousand pounds," an effective marketing method. To this end, the company decided cautiously, the company special sponsor Hexi Dragon Boat team this strength can not be underestimated team to participate in the Beijing-Hangzhou Grand Canal National Dragon Boat Invitational. During the competition, Hexi dragon boat team showed a good mental outlook, wearing a printed "Emmanuel LOGO" competition clothing, aroused widespread concern of the audience and the major media, which is based on the improvement of Manli underwear in the local Sales and brand influence will have a huge effect.
